Floor vinyls increase footfall for Nationwide

Thursday, 17 November 2011 00:00

‘Mortgage Business Expo’ is the UK’s largest industry exhibition aimed at brokers. Our client Nationwide for Intermediaries (together with sister-brand The Mortgage Works) is a key sponsor of the event which also provides a unique opportunity to talk directly to brokers on their stand.

To generate footfall we created eye-catching, dual-branded competition cards, which were distributed around the event at busy locations. We also produced floor vinyls directing brokers directly to the stand.

The competition proved a huge success and the creative work has recently been used as the basis for a questionnaire to get post-event feedback.